visit entrepreneurette.com

Welcome to the chiefette blog - if you're new here, you may want to subscribe to my RSS feed. Thanks for visiting! At entrepreneur-ette.com we’ve added a new membership level… now you can register for free for a preview of some of the benefits of full membership for a limited time… like your own goal blog and access to group and site forums. You can upgrade any time to full membership and...

let's be real

Anthea Paul is the author of the stunning Girlosophy series of books and has been touring New Zealand talking to young women. As a mentor wannabe for the Future Leader’s Programme I had the opportunity to meet Anthea and hear her inspiring message: Perfection myth: You are real – the photos of women in the glossy magazines are not. Here’s proof. The whole marketing machine is designed to make us feel...

women inspiring women

The Future Leaders Programme is an inspiring mentoring programme for our young women who show leadership potential. Young women enter the programme in Year 10 and remain on it for up to five years. Each young woman is assigned a mentor, and the student sets her own individual goals, and co-creates her own development programme with her mentor.  Mentors are supported and trained while students have a number...

the role of you

As a business founder you start out ‘doing’. You’re the one making the sales, making the product, doing the GST return, setting up a database system, creating a website… tea lady; you name it; you’re it. Then the business (hopefully) grows and you start (hopefully) delegating or outsourcing some of your workload. This is where lots of us become unstuck. If we’re a...

good idea vs commercial idea

I attended an interesting seminar recently that challenged your business idea; was it just a good idea or was it a commercially viable business idea? The acid test is whether a venture capatalist will give your idea the time of day… or not. But even they get it wrong; they wouldn’t have backed Sam Morgan of Trade-Me for example. One particular VC was prepared to back a company that produced a slimming...