inspiration and enlightenment on social media and business

How to promote your social media wit...

If you’ve built your blog, your twitter account, your Linkedin account, your Ning community, your Facebook fan page…. then now you need to be telling people about them. But not in a spammy way. Adding...

So how do I get started with social ...

At a recent social media workshop this was the second most asked question (after how do I find time for social media?). This is such a huge topic… where to start? (eg grabbing your twitter name is a good...

5 ways to manage your social media t...

One of the biggest obstacles for business owners engaging in social media is the time factor. At my workshops the most commonly asked question is – How do I fit in social media? How do I find time for social...

Viral video of the week – gone...

This is my favourite viral video of the week – an ad for a well known dog food brand. This is a stunning video (but then I’m a biased dog-owner and aspiring movie maker). Though everyone else agrees (apart...

Are you a social media spammer?...

I recently came across this checklist of how to drive traffic to your website using social media. (Probably from the same people that Snipe parodies here) To me, this kind of checklist is the ‘dark side’...

Chiefette’s pick – Top v...

As everyone winds down to the Christmas holidays and looking for any excuse not to do any work, I’m sharing my favourite video picks for the year. Enjoy! Best social media viral video Fabulous message,...

Why online is better than print...

When I started Her Business magazine back in 1995, websites weren’t around; we didn’t even have email. By 2002 we had a website that gave us a presence online and automated a lot of processes; readers...

Why and how to leave comments on blo...

The vital element that sets blogging apart from your standard website – or other media in fact – is the ability to add your comments to the author’s post. Commenting makes blogging more interactive...

Social media in business is kind of ...

Your eyes meet across a crowded room -          You read an interesting re-tweet or stumbleupon them or follow a link on a blog.   Or your friends set you up -          Mr Tweet recommends...
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